When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

Here is the answer to this question: When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.

People who’ve already spent time searching for products or services like yours on Google Search
People who’ve already engaged with your business, but didn’t convert when they had the chance
People who are actively researching your business and its specific products and/or services
People with a similar profile to the customers you currently target, or who frequent your business
Custom Intent Audiences for YouTube (1)
In-Market Audiences (3)
Remarketing or Customer Match (2)
Similar Audiences (4)

The above question is related to the “Google Ads Video Certification Exam”. Similarly, you can find all updated questions and answers related to the “Google Ads Video Certification Exam” in our “Google Ads Video Certification Exam” post.

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