What does Google Analytics use to differentiate new and returning users?

Here is the answer to this question: What does Google Analytics use to differentiate new and returning users?

  • A browser cookie
  • Artificial intelligence
  • A randomly-assigned unique identifier
  • A sequential unique identifier

The above question is related to the “Advanced Google Analytics Assessment Exam”. Similarly, you can find all updated questions and answers related to the “Advanced Google Analytics Assessment Exam” in our “Advanced Google Analytics Assessment Exam” post.

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