Google Analytics Individual Qualification Exam Answers 2022

  1. A new Custom Channel Group may be applied retroactively to organize data that has been previously collected.
  2. Auto-tagging is used to collect data from what kind of traffic?
  3. Custom Dimensions can be used as what?
  4. Filters cannot perform what action on collected data?
  5. For autotagging, what parameter does Google Ads include in the destination URL?
  6. Google Analytics cannot collect data from which systems by default?
  7. How would a view filter be configured to include only users from Brazil and Argentina?
  8. If a Destination Goal is created for a newsletter sign-up and a user completes the newsletter sign-up three times in three separate sessions, how many Goal conversions will Google Analytics count?
  9. If a user visits a web page with an embedded video, leaves without clicking on anything, and the session times out, how will Google Analytics report the session?
  10. If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events?
  11. If a web page visitor clears the Analytics cookie from their browser, what will occur?
  12. If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on will NOT count as a goal?
  13. In Custom Reports, what must metrics and dimensions share in order to report accurately?
  14. In Multi-Channel Funnel Reports, how are default conversions credited?
  15. In Multi-Channel Funnel Reports, what channel would not be credited with a conversion?
  16. In views that don’t have data import enabled, Custom Dimensions values may be viewed for dates before the Custom Dimension was created.
  17. Once filters have been applied, what is the option to recover filtered data?
  18. Sampling is applied to reports before segmentation.
  19. Segments will not allow you to do what?
  20. Sharing a Custom Report will share the report configuration and data included in the report.
  21. The default session timeout duration in Google Analytics is how many minutes?
  22. To increase the speed at which Google Analytics compiles reports, what action could be taken?
  23. To recognize users across different devices, what feature must be enabled?
  24. To recognize users across different devices, what is required for User ID?
  25. To track users and sessions across multiple domains, what first must be set up?
  26. To view accurate data in a Custom Report, what action should be avoided?
  27. Using a standard Google Analytics configuration, which characteristics cannot be used to create a custom segment?
  28. View filters are applied in what order?
  29. View filters may be applied retroactively to any data that has been processed.
  30. Views can include website data collected before the view was created.
  31. What asset is used to build a remarketing list?
  32. What campaign parameter is not available by default in Google Analytics ?
  33. What campaigns require manual tags on destination URLs for tracking?
  34. What cannot be collected by the default Analytics tracking code?
  35. What channel is not included in the default Channels report?
  36. What criteria cannot be used to create a Custom Segment?
  37. What criteria could not be used to create a Dynamic Remarketing audience?
  38. What data does Google Analytics prohibit collecting?
  39. What data is Google Analytics Goals unable to track?
  40. What data table display compares report metrics to the website average?
  41. What does assigning a value to a Google Analytics Goal enable?
  42. What feature can join offline business systems data with online data collected by Google Analytics?
  43. What feature collects company-specific data such as Member Status?
  44. What feature is required to collect the number of comments users posted to a web page?
  45. What feature is required to send data from a web-connected device (like a point-of-sale system) to Google Analytics?
  46. What feature is required to track customer search terms on a website?
  47. What feature must be enabled to use Multi-Channel Funnels?
  48. What feature would be used to collect how many times users downloaded a product catalog?
  49. What filter would only include data from a campaign titled “Back to School” in Campaign reports?
  50. What is a “dimension” in Google Analytics?
  51. What is a “metric” in Google Analytics?
  52. What is a secondary dimension in Google Analytics?
  53. What is not a benefit of Google Analytics Remarketing?
  54. What is not a benefit of using segments to analyze data?
  55. What is not a filter setting for data in views?
  56. What is not considered a “source” in Google Analytics by default?
  57. What is not considered a default “medium” in Google Analytics?
  58. What is the “Bounce Rate” in Google Analytics?
  59. What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path?
  60. What is used to create Smart Goals?
  61. What metric-dimension combination is not valid?
  62. What model represents the hierarchical structure of a Google Analytics account?
  63. What Remarketing audiences cannot be defined by default?
  64. What report compares metrics based on user acquisition date over a series of weeks?
  65. What report identifies browsers that may have had problems with a website?
  66. What report indicates the last page users viewed before leaving a website?
  67. What report indicates the pages of a website where users first arrived?
  68. What report indicates where users start or exit the conversion funnel?
  69. What report provides data on how specific sections of a website performed?
  70. What report shows a visual representation of user interactions on a website?
  71. What report shows the percent of site traffic that visited previously?
  72. What report shows the percentage of traffic that previously visited a website?
  73. What report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?
  74. What report shows which types of mobile devices visited a website?
  75. What report shows which web pages get the most traffic and highest engagement?
  76. What scope applies to Custom Metrics?
  77. What scope levels available for dimensions and metrics?
  78. What scope would be set for a Custom Dimension that reports membership status for a customer rewards program?
  79. What type of Custom Report shows a static sortable table with rows of data?
  80. What would prevent data from appearing in a Custom Report?
  81. When does a default Analytics session expire?
  82. When does the Analytics tracking code send a pageview hit to Google Analytics?
  83. When does the tracking code send an event hit to Google Analytics?
  84. When linking a Google Ads account to Google Analytics, what is not possible?
  85. When the same default tracking code is installed on pages with different domains, what will result?
  86. When will Google Analytics be unable to identify sessions from the same user by default?
  87. Where should the Analytics tracking code be placed in the HTML of a webpage for data collection?
  88. Which assets cannot be shared in the Solutions Gallery?
  89. Which default traffic source dimensions does Google Analytics report for each website visitor?
  90. Which Goals are available in Google Analytics?
  91. Which kinds of hits does Google Analytics track?
  92. Which metric reports on how often a channel contributes to a conversion prior to last-click attribution?
  93. Which parameters can be included with an event hit for reporting?
  94. Which reports indicate how website referrals, organic search, and ad campaigns assisted in conversions?
  95. Which reports require the activation of Advertising Features?
  96. Which three campaign parameters are recommended to manually track campaigns?
  97. Which user characteristic may NOT be used to change keyword bids in Google Ads?:
  98. Within how many days can a deleted view be restored?